How To Engage Visitors At Heritage Sites – Part Two
As this blog series is all about the visitors, it’s only fitting that we make them the main focus for this next tip. Interaction with your audience, whether it’s online or in person, can make a world of difference to boosting your presence. Relating back to our previous point, social media is often a place where people share their experiences, good or bad. You can reach out to visitors and use their feedback to help you improve on your services. A great example of visitor interaction is when we worked with Vatenfall to make a bespoke public feedback kiosk for the Pen Y Cymoedd Wind Energy Project. The kiosk was used in supermarkets and shopping centres, and gave the public a chance to voice their opinions on the project while it was underway.
Depending on what the focus of your heritage site is, this may be easier said than done. But, with the right amount of creativity and space, you can make your heritage site easily accessible for anybody. Going back to our first point, using all forms of media can really help to make your heritage site come alive. With the right amount of inspiration and engaging content, it will certainly make lots of members of the public become regular visitors. When we worked with Armsign to produce a UTR Audio Box for the City of Prospect in Adelaide, Australia, it added a fantastic element to a children’s garden, with the sounds of birdlife on display. It worked with the outdoor location perfectly and was a big hit with visitors young and old.
That’s all for today’s blog post and we hope that you keep an eye out for the next post in the series coming soon. Hopefully these tips will help you to get visitors flocking to your heritage sites! If you’re interested in working with us or just have any questions, please feel free to head on over to our Contact page.